The Artisanals Release New Video for “First Time”

As I watched this video for the first time I rolled my eyes several times before the scene where frontman Johnny Delaware kicks some dirt around at the 3:45 mark. I know better than to think they would actually take a video to the level of seriousness that I initially thought. I felt slightly trolled, but watching it back I found a way to laugh at the appropriate moments. At least, the times that I found it appropriate. When you look back at most of the videos in this vein it’s hard not to chuckle. There’s a self awareness here though, that wasn’t in the power ballad, love song days of “heartland rock” videos.

“First Time” is the third track off The Artisanals debut full length album that came out September 21, 2018.

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